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August/September 2010 |
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CMA Management is a dynamic business magazine designed to help senior management professionals make informed decisions and give them a strategic advantage. Published by CMA Canada, CMA Management is circulated to more than 35,000 CMAs and 10,000 CMA candidates and students. It is also available by subscription. |
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Features
Project management
mainstays
Technology is only as good as the
people who use it. Project management programs are no exception. Make sure you have the basics covered before
considering software solutions.
By Jacques Godbout, CMA
People are sometimes so impressed with technology that they are tempted to upgrade their systems
with each new function that is added. But as systems and software programs become more and more complex, many
users are only able to use a small fraction of what the programs offer. For instance, most users use only 10%
to 20% of the average program’s capacity. The same is true of project management tools.
To fully understand the issue, let’s consider a hypothetical situation. Mr. X is
the new vice-president of technology for the financial firm ABC Inc. His team consists of about 20
individuals, from programmers to project managers. To determine the added value of technology for the firm,
he decided to assess the level of satisfaction with the delivery of IT projects and the quality of services
offered by his department.
To his great surprise, he learned that IT projects didn’t have a great track
record. Projects were often behind schedule, triggering many cost overruns and poor quality delivery.
Moreover, IT had a reputation within the firm of not meeting its commitments or being overloaded. Its project
management ineffici-ency was clear. The organization had no project management tool in place. He concluded
that although his project managers had the necessary technical knowledge, they had a lot of difficulty
managing their projects properly.
Mr. X decided to solve the problem by acquiring a project management tool, including a
number of training sessions, for all his project managers. A few months later, he was surprised to see that
the situation hadn’t really improved. He then decided to farm out the management of strategic projects
to external resources to get better results.
This has happened in many organizations. Mr. X could have done this differently if he
had truly understood the project management and skills/competencies development issues.
Management tools
The most frequent mistake companies make once they decide to improve their project
management performance is to buy a software tool and then adapt their business processes to the
software’s design. They invest heavily in the software and training, hoping to gain better control of
their projects and reap the benefits, but it continues to elude them.
Project management tools and techniques can be organized into five process groups
(Figure 1), as described by the Project Management Institute (PMI1). This organization is a world-renowned
project management promoter. It has even developed project management standards, outlined in the Project
Management Book of Knowledge (PMBOK), which covers the full range of project management processes and
skills/competencies and is used by 100,000 managers worldwide.
The initiating process involves recognizing the need for and relevance of undertaking a
project within an organization. Since projects require investments and tradeoffs in the use of an
organization’s resources (cash flow, and financial, human and material resources) for a successful
outcome, it’s paramount to select projects that best meet the organization’s strategic
directions. In the initiation phase, needs, issues and business opportunities associated with the project are
identified and a project brief is produced by defining execution scenarios, implementation costs and
anticipated benefits. Management uses various financial analytical tools (e.g. cost-benefit analysis, payback
period and internal rate of return) to select projects in keeping with current corporate policies.
The planning process is also called the start-up phase. It’s vital to the success
of a project and involves six essential steps:
- Review project deliverables in detail and break down project activities into phases,
activities and deliverables — producing what is called a work breakdown structure (WBS).
- Identifying key activities that will affect the duration of the project, based on the
organization’s available resources.
- Set up an organizational structure for the project, specifying roles and
responsibilities for management, stakeholders and the project team.
- Estimate resources and expenses for all project activities including human, physical
and financial resources.
- Set the final project schedule, taking into consideration issues such as the quality
of the product to be delivered, available budgets, and a schedule based on organizational constraints.
- Assess project risks and define preventive measures to minimize risks for the
organization.
Solid planning like this allows you to direct the execution of a project, rather than
always responding to outside forces.
One key to success in project execution is coordinating and motivating the project
team. This is the controlling process and is the responsibility of the project leader. He or she needs to
know how to apply various management styles to promote cohesion among team members, in addition to
identifying the most effective communication, conflict resolution and quality control mechanisms for the
group.
The execution process involves managing all change during the course of a project,
including changes to project objectives, product specifications, the project schedule, costs, and the quality
of deliverables — and tracking project activities to flag where it deviates from the original
plan.
The closing process includes all activities required to bring a project to a successful
conclusion. The final product is transferred to operations, while supplier contracts and project budgets are
closed and documents generated by the project are filed away.
Leadership skills
The skills/competencies diagram in Figure 2 demonstrates that a successful project must take
into consideration impacts and issues for the rest of the organization. Managing a project requires a project
leader with an understanding of the eight types of skills and competencies.
Project leaders must have a thorough understanding of project objectives and how they
relate to the organization’s strategic directions. They are required to define and manage business
needs throughout the duration of the project. Frequent risk analyses are necessary to develop appropriate
mitigation measures for risks with a significant impact on the organization. Project leaders have to define
and manage quality throughout the project to meet client expectations, in addition to determining human
resource requirements and managing those requirements. They have to know how to develop and manage project
planning and costs using project management techniques. They also have to communicate effectively with senior
management, managers, and the project team. Finally, they need to be familiar with supply and contract
management techniques.
When you see the relevance of the project management process and the skills and
competencies required of project managers, it becomes clear that project management isn’t just a
question of acquiring a tool. Low-end project management programs (under US$1,000) cover only the five
project management processes. Few software programs offer solutions for managing the eight skills and
competencies. Bear in mind that the more complex the project management software (the number of functions it
integrates, including the organization’s project portfolio [strategic vision], the project management
processes, and project manager skills and competencies), the more skilled personnel have to be to use the
software, and, most important, the more costly it is for the organization.
Figure 3 illustrates the evolution of a project manager’s skills and
competencies. Project management tools and techniques play an important role in the learning curve. However,
it’s also clear that they are not the only ingredient for solid project management. Personality (e.g.
leadership, intuition, sensitivity), management and decision-making skills, and especially practical
experience are key to ensuring optimal delivery.
Let’s go back now to our original scenario. Since project management is vital for ABC Inc.,
Mr. X could have implemented an approach covering all the dimensions we have discussed by working on the
development of the team players and not simply the project management tool. He would have then probably been
more successful.
Solutions and means
For an organization’s approach to project management to evolve and become
effective and profitable, the organization has to work through a series of steps:
- Understand the corporate culture and the extent to which project management has been
integrated within the organization;
- Determine management’s project management objectives;
- Identify existing project management strengths and weaknesses, and hence the greatest
issues for the organization;
- Identify the most realistic and tangible outcomes in the short and medium term by
understanding individuals in your organization, organizational needs, and tools and technical requirements
for success;
- Select the right tools, ones you know can be adapted to your business context and
readily integrated into your organization’s internal processes;
- Implement tools, techniques and methods, with an eye on their simplicity and
adaptability;
- Put in place coaching and support mechanisms for project leaders; and
- Develop internal expertise through continuous education in all aspects of management,
including skills such as leadership, creativity, negotiating, motivational techniques, and negotiating
techniques.
Organizations that succeed in implementing efficient project management are generally
successful regardless of the software they use. An accountant will never be a better accountant because of
the software he or she employs. The same principle applies to project management.
According to a study performed by Athabasca University2 in 2001 involving 3,000
executives and managers, 48% confirmed that the project management tools, techniques and methods within their
organizations were inadequate. Project management knowledge and principles will always be the foundation of a
solid and progressive structure. Successful projects are a result of the development of internal expertise
and competencies married with effective project management tools.
Jacques Godbout (jacques.godbout@siriusconseils.qc.ca),
CMA, Adm. A., is vice-president, finance and administration, for Sirius Services Consulting.
1 Source: PMI-Montréal; www.pmimontreal.org
2 http://www.athabascau.ca/mba/pdf/Selling%20PM.pdf
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