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June/July 2009 |
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Click on magazine to view all content.
CMA Management is a dynamic business magazine designed to help senior management professionals make informed decisions and give them a strategic advantage. Published by CMA Canada, CMA Management is circulated to more than 35,000 CMAs and 10,000 CMA candidates and students. It is also available by subscription. |
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Features |
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What women want
Gender-based marketing is a risky business, but it’s a risk companies can’t afford not to take.
By Marjo Johne
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Fresh ideas for changing industries
Women CMAs are taking their diverse knowledge sets and turning organizations around. These are just a few examples of how they’re making a difference
By Robert Colman and Julie Demers
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Trade tactics
Women negotiators bring unique talents to the table. Don’t disregard these valuable assets on your next trip to Asia.
By Corinne Tessier, CMA, FCMA
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January 2004 |
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Project management mainstays
Technology is only as good as the people who use it. Project management programs are no exception. Make sure you have the basics covered before considering software solutions.
By Jacques Godbout, CMA
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The importance of true balance
Designing scorecard systems for success.
By Raef Lawson, William Stratton, and Toby Hatch
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Intellectual initiative
Debbie LeValliant, CMA, encourages innovative intellectual property practices as a key to Canadian SME growth.
By Robert Colman
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| Columns |
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Human resources
Streamlining HR. Integrated staff planning puts the final piece into the strategic plan.
By John Simmons
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Management trends
Leadership with a human face. Let employees know who you are and they will react positively.
By Stephen Walmsley
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Business strategies
A blessing in disguise? A crisis in an organization can be a positive trigger that propels a company forward while strengthening its image. Deal with it properly, and a crisis won’t necessarily hurt you.
By Julie Demers
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Money management
Dangling carrots. The pros and cons of labour sponsored funds.
By Andrew Rickard
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Information technology
Inbox defence. By 2005, 60 billion unwanted emails will travel the world each day. It’s time to send your anti-spam strategy into high gear.
By Yvan Marston
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Government issues
Positioning Canadian SMEs for world leadership. A CMA Canada submission on government’s 2004 budget calls for key tax incentives to foster small business growth.
By David Fletcher
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Global view
Going global while thinking local. Canadian companies enjoy a global competitive advantage in the repatriation of active business profits. SMEs should seize the opportunity.
By Robert Colman
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Departments |
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Media bites
- Doing it right
- Publicity and marketing on a budget, and leadership for the 21st century
- Getting Publicity
- Low-budget Online Marketing
- Authentic Leadership
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News and views
New and noteworthy information you can use
- Ontario and Alberta lead SME growth
- Effective supply chain management boosts profits
- Insurance premiums hurt Canadian small businesses
- Ontario software piracy down
- High tech: Scans for the road warrior
- New software
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